Those fans are in very business-savvy company because it turns out the folks at Unilever have had their eyes on the brand, too — and this week, the multinational company, which already owns hundreds of brands in a variety of categories, agreed to buy the California-based, Japan-developed company. “Thanks to Vicky’s passion and expertise, iconic products like The Water Cream and The Silk Canvas have become the cornerstone of long-term consumer loyalty,” Vasiliki Petrou, Unilever executive vice president and CEO of the Prestige Group, said in a statement referring to Vicky Tsai, who founded Tatcha 10 years ago. “We are really looking forward to working with this amazing team and to continuing to grow the brand globally.
It's the latest skin-care brand added to the company's prestige lineup. https://t.co/eWDf3kaMiW— Allure (@Allure_magazine) June 11, 2019