He suggests that those who want a more rich version of the color should ask their colorist to pre-lighten their hair with a dramatic balayage or foil highlights.
"This hair color is perfect for Winter because it has those deeper rich tones that we all gravitate toward in the colder months while also having a hint of spontaneity," he said.
"The raspberry hues are unexpected and less conservative than your typical go-to Winter hair color".
According to hairstylist Kim Bonondona — the pro who spotted this Fall’s "Ginger Beer" hair trend — this shade is a mahogany balayage that is eye-catching because of how the colors easily melt together.
Check out our "Raspberry Bourbon" hair color moodboard, ahead. We’re Hiring! We’re Hiring!
The "Raspberry Bourbon" hair color is exactly what it sounds like.
Hairstylist Devin Toth of the New York City-based Salon SCK noted that he has also seen the color grow more popular at his salon.
For upkeep he suggests using a color depositing shampoo with a red tint and getting monthly in-salon glosses.
Two experts weigh in on why it's the perfect hair color for Winter. https://t.co/zMFXveBhFj— POPSUGAR Beauty (@POPSUGARBeauty) November 19, 2019