Before birthing her new brand, Reneé spent time doling out beauty tips to a Facebook group specifically for people living with albinism, and one complaint that was pretty common among those active was the lack of options available in terms of false eye lashes.
Per a report from Dazed, Reneé launched Ivoree Beauty earlier this month as a way to reach out to a community that’s long been underrepresented in beauty.
With this in mind, Ivoree Beauty launched two sets of mink lashes: a blond shade called Blondee and a white shade called Icee.
Hopefully we'll see more brands like this. https://t.co/m4BosSyer1— POPSUGAR Beauty (@POPSUGARBeauty) January 30, 2020